Are you looking to sell on Amazon and researching ways online? You have come to the right place. Here we are answering all your doubts and making your way into a professional Amazon product listing creation expert. We will explain to you all the steps you need to sell on the eCommerce platform and help you maximize your reach.
How Can Sellers Benefit From Amazon?
Amazon is one of the most popular eCommerce stores on the planet. It has millions of subscribers who use it daily to buy and sell products. You must know the popularity of the website and how a seller can gain a lot of money through this website. It is revolutionizing the way people shop online.
You must have heard a lot about the site already. You can check out the website and browse through it to understand the basic functionality.
Sellers are using Amazon to excel in their business by taking advantage of the system’s robust delivery network and customer base. Through this portal, they can reach more people, sell more, gain more profits, and be successful.
Stepwise Guide To Sell On Amazon
Here are some steps that will help you be an Amazon product listing creation expert. It will guide you to follow standard practice and gain insights into what others have been doing all along. Follow the process to get the benefits:
Step #1 Create A Plan
Firstly, before investing in selling your merchandise on Amazon, you need an adequate plan. You need to check for the competition, their prices, market analysis, business mission, sale strategy, financial plan, etc.
Additionally, You need to take out time to research the market, figure out trends, budget for product sourcing, marketing, and promotion. There is a lot you need to know and complete. Try creating a plan for the business schedule and other relevant activities as well.
Step #2 Find Your Niche
Amazon has many categories where you can sell your product. There are 15 of them that require approval from Amazon. You would require a “Professional Selling Plan” subscription if you want to sell in these categories.
The other 20 categories do not require any kind of approval from Amazon. You can simply register yourself on the website and start selling. Additionally, the list includes beauty products, books, cameras, clothes, accessories, cell phones, electronics, healthcare items, and a lot more. You can check out the Amazon website for more information.
Step #3 Pick A Selling Plan
There are two selling plans Amazon offers: one is the “Individual Plan” and the other one is a “Professional Plan”. You need to choose one that best suits your requirements, budget, and the number of items you want to sell.
If you expect to sell only a few items (less than 40), you need to go ahead with an “Individual Plan”. It can suit you best if you have a limited budget. You will just have to pay $0.99 for every item you sell, plus referral and variable closing fees.
However, if you expect to sell in bulk, choose the “Professional Plan”. It is only $39.99 in the subscription fee, plus referral and variable closing fees. Hence, its also best if you want to extend your sale to a greater range of products.
Step#4 Create Amazon Seller Account
After choosing a selling plan, you are ready to set up your Amazon Seller Account. Following information is required:
- Name: This name will be visible to customers in the Amazon marketplace.
- Legal Name and Address: This information is used by Amazon for reference. It must be the legal brand name under which you have your registration.
- Contact Details: For getting in touch with you in cases of claims, service updates, or order notifications. Customers can use this information to reach out to you with questions about their order.
- “Ship From” Information: Location of the store from where you will ship your product.
- Bank Account Details: To deliver payments for the sale every 14 days.
- Shipping Options: Details about shipping regions and the cost of expedited shipping.
Additionally, after creating your seller account, you need to complete your profile as well. This will be the central point of information for buyers to connect with you in the Amazon marketplace. Also, it will help them gain insights about your company and decide if they want to choose you as a seller.
Here are the major sections that you need to fill in your seller profile:
- About Section: Introduce your brand, philosophy, and other information to establish trust in the buyer.
- Logo: Upload a PNG or JPG file containing your brand logo through which customers can recognize your label.
- Return and Refund Policies: Mention clear details of how customers must return items, your return address, and time to process a refund.
Once you complete this step, you will access your “Seller Central Dashboard” to list your product. The overall process may sound complicated for you as a business manager. But once you get to it, you can start selling on Amazon and making money fast.
Step #5 Amazon Product Listing Creation
This is a simple and intuitive process. Amazon makes it easy for non-technical sellers to get into the business effortlessly. Once you have set up your seller account, you can start listing your products in the eCommerce store.
You can start listing each one at a time if you are an individual seller. If you are a professional, you can upload products in large batches. Also, there are two categories in which you be selling on the Amazon marketplace. Additionally, one is to sell an item already on Amazon listing, and the other is to sell something for the first time.
- Selling Products Already On Amazon
You can use the stock images and description available on the site to list an item already in the store. Similarly, You just need to show the number, description, and shipping options for selling your product.
In Conclusion, you need to differentiate yourself from other sellers by putting up deals, lucrative prices, and faster shipping. Additionally, you just need to search through the Amazon catalog to find your product and mention your quantity, price, and shipping details. This will get you to sell products already on Amazon.
- Selling A New Item on Amazon
It requires special permissions to sell something new on the eCommerce store. You will need an “Amazon Professional” seller account to list new products. Additionally, you will require to follow some extra steps to list the new item. Below is information that you will need to provide:
- UPC/EAN Number: This is a unique 12 or 13- digit bar code useful in tracking products. Each product has a single UPC/EAN number sellers can use to list.
- SKU: It is a unique number you can create to track each of your listings.
- Product Title: Use it to describe your product in a few words.
- Product Description: Use bullets to describe your product in a manner that buyers can browse through all the information fast. When you describe your entity, you need to give all the details, for instance including an overview, instructions to use, and technical specifications.
- Images: Add zoomable, high-quality images that attract the buyer’s attention.
- Search Terms: Mention the important keywords that will help a customer search your product from the Amazon search bar.
Most Importantly, the listing will be available to customers immediately after you upload the description and images. Also, it may take 24 hours for Amazon to process your information. There may be delays, as the company is quite strict in what they let list on their site.
Step #6 Choose Your Shipping Options
There are two major ways for product fulfillment and shipment:
- Fulfillment by Merchant (FBM): This involves using your packing, labeling, and shipping strategies to ship products to individual customers.
- Fulfillment by Amazon (FBA): Amazon FBA is about storing your products in Amazon fulfillment centers and letting them take care of packaging and shipping. Also, all you will have to do is pay a little extra for storage space and a fee for each Amazon order fulfillment.
Conclusion
In Conclusion, there are a lot of different ways to sell products on Amazon. Also, we mention some general guidelines that can help you score big and be successful. Also, you can even outsource Amazon listing services to a reliable third-party vendor to get the maximum benefit. We are here to get you the competitive advantage you need to stay ahead.
Firstly, you need to bring your A-game to the show. Also, ensure that you are selling quality products to your audience. Secondly, be prepared to handle lots of customers with reviews and feedback. Therefore, you need to understand each to create long-term relationships.
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