If you are a brand, then we are certain that just like any other business, you are struggling hard and digging in means to improve the overall appearance and performance of your business website.
The website of your brand needs to be amazing as it is the point that connects your potential customers to your brand and what you have to offer. The content on your website gives insights to your customers about your brand but simply adding content is not enough. You need to go a notch higher by improving the overall content quality of your website by aggregating content from social media platforms.
Social media is an incredible medium that offers a lot of engaging content on a daily basis. Speaking of social media, we simply cannot ignore the relevance of visual-dominated platforms like Instagram. With a user base of over 500 million daily active users, Instagram is slowly making its place become the highest used social media platform in the world. With its exceptional content and stunning features like Reels, Stories, and IGTV, Instagram is a wonder of phenomenal content, that can be used on a brand’s website to grow business like never before.
If you want to know how then make your way to the end of this post.
Easy Steps To Embed Instagram Widget On Your Website
Step 1 – Pick an Instagram aggregator
There are multiple tools present online that can help you aggregate content from the platform. Those tools can be referred to as Instagram feed aggregators. Even though you will find a list of amazing social media aggregators, always ensure that you select a tool as responsive as the Taggbox widget.
The Taggbox widget has been designed to enable its users to collect, curate and embed social media content from their preferred platform including Instagram. The users can select the connection type from where they wish to fetch the content. They can choose from options like hashtags, mentions, usernames, etc. The additional features of the Taggbox widget can also be used to improve the overall effectiveness of the Instagram widget for website. The tool comes with a wide array of customization options, a profanity filter, automatic content updates, custom CSS, and a support team for assisting customers if they encounter any issues while using the tool.
Step 2 – Collect the feed based on the connection type
After you have shortlisted the tool, you need to log into your tool and sign up for a free account. You will reach the dashboard section of the tool as soon as you log in. Next, click on the Add feeds option and choose Instagram as your content aggregation source.
Next up, you need to choose the connection source from which you wish to aggregate your content from Instagram. You can choose from your preferred options like username, mention, etc. lastly, click on the Create feed option and you will be able to see the aggregated feeds within a couple of minutes.
Step 3 – Moderate and customize the widget
After you are done collecting the feeds and creating the Instagram widget, you will have the option to make the widget more appealing and also eliminate the unwanted content from the widget.
You will be able to choose from options provided by the tool selected by you. Moreover, if the tool permits, you will be able to monitor the quality of your widget’s content too before publishing it on your website.
Step 4 – Generate an embed code
Next, after you are convinced that your widget is on point, you will need to begin the process by first generating an embed code. Click on the Publish button and select your preferred website building platform.
Choose the Get Code option and copy the generated embed code to the clipboard. You may have the option to adjust the width and height of the widget as per your choice as well.
Step 5 – Embed the Instagram widget
Log in to the admin account of your CMS platform and go to the webpage where you want to embed the Instagram widget.
Select the section and visit the backed section. Paste the copied code in the provided section and you will have integrated the widget on your website successfully.
We are at the conclusion of the post and you got to know about the process following which you can easily embed an Instagram widget on your website.
The process is extremely simple to follow and can help you enjoy benefits like increased user engagement on the website, displaying a social proof of the brand, bringing more vibrancy to the website, and much more.
What are you waiting for now? Leverage this strategy and watch your website’s performance grow.