“I regularly upload high-caliber video content to my YouTube channel. So why aren’t my subscriber numbers growing? Do you frequently wonder why, despite publishing excellent content, you aren’t receiving subscribers?

It takes more than just producing high-quality content to attract thousands of subscribers. Equally crucial is being found at the right time by the right people. The best way to monetize your YouTube channel is with an interested audience. The promotion of both your YouTube channel and videos comes into play at this point.

I’ve compiled the top 8 things for advertise YouTube channel today that you simply must do. The two main objectives of the advice provided below are to improve your YouTube channel’s ranking on YouTube and Google as well as to increase engagement rates.

Consequently, let’s get going right away, shall we?

Tips For Promoting Your YouTube Channel

1. Be a YouTube SEO master

Did you realise? Your YouTube videos can be created with SEO in mind, just like you can optimise your blog posts with SEO strategies.

You should adhere to the following YouTube marketing strategies to ensure that your videos appear higher on both search engines:

–  Use resources like Ahrefs or keyword.io to find keywords relevant to your niche and include them in the title and description of your video.

-Always classify your videos in order for them to appear on YouTube when a user searches for that particular term.

– YouTube offers a sizable number of video tag options. Include all the keywords you think your audience might be looking for in the tags.

– Comments: Interact with your audience in the comments section while attempting to incorporate your main keywords into the dialogue.

– Channel About: The “About” section of your YouTube channel allows you to explain what the channel is all about. In the first few lines of your content, include your main keywords. The search engines also show this “About” content.

-YouTube lets you add channel keywords, which are then used to rank your channel so that it corresponds with search terms. Go to “Advanced Settings” on your channel page to add channel keywords.

Google SERPs Feature YouTube Videos: Optimizing your YouTube videos for SERPs is an essential strategy to ensure that they receive the most visibility possible. To do so, adhere to these advice:

Make How-To videos for your niche; add timestamps with pertinent keywords; improve the name of your video file before uploading; and use the video description space to include pertinent keywords.
– Incorporate the video into your blogs. YouTube videos frequently show up on Google searches before any blog content.

2.Engage Your Audience

If viewers are paying attention to your videos, it is likely that they enjoyed the information you provided. Additionally, YouTube views viewer interaction as the most crucial ranking factor for your video.

Here are a few methods for starting a conversation:

– Comment On And Off YouTube: Interact with your target audience both in the comment section of your YouTube videos and elsewhere, on social media, Quora, blogs, and other sites where they are most active. To draw viewers from other channels in your niche, you can also engage with their commenters.

– Pin Top Comments: Take advantage of this feature by pinning a stellar comment or one from your own account, as in the example below. In either case, starting discussions in the comment section is a wise move.

– Build A Relationship With Your Top Fans: YouTube analytics can assist you in identifying your top fans, or the viewers who engage with your content the most. Focus on maintaining a positive relationship with these fans by giving them shout-outs and gifts because they could end up serving as your ambassadors.

– Hold Giveaways And Contests: Holding giveaways and contests is a surefire way to increase engagement. Ask your audience to take an action to enter the contest, such as leaving a comment, becoming a subscriber, tagging you on social media, or something similar. If your offer is compelling enough, you can persuade people to take any action that will boost your engagement. Ensure that you abide by YouTube’s rules.

– Live-stream videos: Hold a Q&A session to allow for real-time dialogue with your viewers. Keep in mind that when your audience sees you in action rather than on a pre-recorded video, you can gain devoted fans.

Live chat is also possible during live streaming, which provides a wonderful opportunity for conversation.

3. Make Your Thumbnail Personal

We are wired to notice eye-catching images before text. You cannot ignore this fact in your YouTube marketing plan. A great way to guarantee that the viewer selects your video over others’ is with custom thumbnails.

The following advice will help you create a captivating thumbnail for your YouTube video:

– The best YouTube Size of the thumbnail is 1280 x 720 pixels.
Use a light background, and if you’re adding a picture, try to get a close-up.
– Maintain a clean aesthetic and a clear representation of the content of your video in the thumbnail. – Use a consistent theme for all of your thumbnails to establish your brand identity.
– Avoid using deceptive thumbnails; – Be as genuine as you can

Always keep in mind that branded thumbnails are crucial to developing your brand identity not only on YouTube but also on other websites where your YouTube video is embedded.

4. Add An Alluring Title

The title will be the next thing your viewers’ eyes will land on after the thumbnail. The choice of whether to watch your video or move on to the next is largely determined by the titles. Keep in mind that choosing videos only takes a few seconds.

Short, snappy, and intriguing titles are simple to click. To create appealing titles for your YouTube videos, use the following advice:

– Keep it genuine; stay away from clickbait and misleading titles; keep your title to 60 characters to avoid having it cut off.
– When creating a title, remember the four “U”s: Unique, Useful, Urgent, and Ultra-specific.
– To elicit a response, employ emotional or adverbial words.

5. Work with other brands and channels.

Do you know how to increase YouTube subscribers the simplest way?

Collaboration!

Create content that is appropriate for both of your channels by collaborating with other YouTubers in your niche. By doing this, the audience that is subscribed to your collaborator’s channel will start to subscribe to your channel as well. Isn’t this a win-win situation?

You can collaborate with other companies whose products you believe your target market will like or use. By doing this, you will be able to reach a new audience—those who look for that particular brand.

– Pick the best partner and time your video releases. Here, relevance is crucial.

– Don’t forget to promote the collaboration on social media and make sure to do so in advance.

– Request that viewers visit your YouTube channel when filming a video for a collaborator’s channel.

– Interview influencers in your niche to establish your channel’s credibility and draw in the audience that already subscribes to that particular influencer.

– Work with reputable websites to have your video hosted on their best-performing blogs.

6. Promote Together Throughout All of Your Channels

If you don’t effectively distribute and cross-promote your content, it serves no purpose to put the effort into producing it. To maximise your ROI, make full use of all the platforms that are available.

Go all out to promote your YouTube video on various platforms after you’ve uploaded it. The following are a few of the crucial channels:

– Email – Blog Posts – Social Media – Quora – Other Community Pages

After the video is uploaded, your YouTube promotion campaign should continue for at least a month. Again, make sure you advertise your YouTube videos on sites where your target audience is likely to be found.

7. Add an intro and a conclusion to each of your YouTube videos

You should definitely add intro-outro videos to your YouTube channel if there is one thing you should do.

You can use intro videos to establish the mood for the rest of your content. When you use the same kinds of intros in all of your videos, it essentially becomes your “signature” move. To create a fantastic beginning for your videos, use one of the templates in your intro maker.

On the other hand, outro videos (also known as End Screens) on YouTube make sure that viewers stick around to watch your content rather than switching to someone else’s. One of the templates in the outro maker will make it simple for you to design your end screen video.

8. Frequently Upload High-Quality Content

Finally, be consistent with your uploads. Knowing when to anticipate your next video will be helpful to your audience. Additionally, it’s a great SEO strategy for your channel.

Hosting a diverse range of content on your channel is the best YouTube marketing strategy.

You can quickly increase your engagement and subscriber count by creating videos on hot topics.

Conversely, evergreen content will ensure the longevity of your channel.

To maintain consistency in your content creation, use an online video editor.

Remember that word-of-mouth advertising is the best kind of publicity you can obtain. You can get another devoted subscriber by your current subscribers recommending your channel to their friends.

Final Thoughts

It’s easy. You won’t achieve much by merely producing and uploading your YouTube videos. Distributing your videos and promoting your channel as much as you can are essential. In order to further strengthen your marketing initiatives, you can incorporate video ads into your YouTube marketing strategy.

As a general rule, set aside four to five hours for promotion for every hour you spend creating the content.

How are you currently structuring your YouTube marketing plan? Please tell us in the comments.

Also Read- YouTube SEO guide for musicians to rank high 2022