Using generic food containers can make your product difficult to identify. When it comes to food packaging, you can’t skimp on the quality or, in some cases, the form of the primary packaging. There are rules and regulations to consider. Even if there aren’t any, you want your customers to feel confident that your product is safe to consume. Sometimes the product’s price does not justify creating customised primary packaging. And the best packaging solution for that problem is to use custom printed food packaging sleeves.
What Do Food Packaging Sleeves Mean?
Food container sleeves are made of printed paper. They are designed to wrap around standard plastic food storage containers. These sleeves are made of paperboard and can be coated if desired. These coatings improve their durability and structure. Colours will not fade as a result of the coating. Custom container sleeves are a low-cost branding option. They contribute to making generic food containers more appealing and on-brand.
Sometimes the primary packaging does not have enough space. In such cases, all product information can be found on the sleeve.
Advantages of Personalised Food Packaging Sleeves
Businesses frequently overlook simple but effective branding solutions. They believe that branding strategies must be costly and complex. A simple packaging sleeve design, on the other hand, can sometimes work wonders. It can improve product visibility on shelves and brand recognition.
The following are the advantages of using custom printed food packaging sleeves:
- They offer additional protection.
- They make room for important information.
- They guarantee safe consumption.
- They provide excellent value at a reasonable price.
- They boost brand recognition.
They will make your food containers stand out. And they do so while displaying the product inside.
1. Added Security
They will protect food container lids. This makes it more difficult for the lid to open accidentally and the product to fall out of the container. This holds true both during transportation and storage.
2. Important Information Space
Plastic food containers are not ideal for product information. This is due to the fact that they have limited space. Also, depending on the product, the information may be difficult to read. As a result, businesses typically only include the “best before” date or the date the product was packaged on the container. This ensures that the consumer has access to them at all times. However, this does not imply that no other important information about the product is available. Paper packaging sleeves are an alternative packaging solution for this problem.
3. Consumption Safety
As previously stated, paper sleeves provide more than enough usable space. As a result, the consumer has access to all relevant product information. A product’s ingredient list, nutritional values, and potential allergens can all make a big difference to a customer. People must be aware of the potential health hazards. Using this type of food packaging ensures that all important information is visible and easy to read for consumers.
4. Excellent Value at a Reasonable Price
Many factors must be considered by businesses before releasing a product to the public. This means that in order to be cost-effective, we must sometimes make sacrifices. Sometimes the product’s price simply cannot justify fully customised packaging. Custom printed packaging sleeves provide the advantage of customization. This is frequently much less expensive than other options.
5. Improved Brand Recognition
Products can go unnoticed on the shelves in the highly competitive food market. This is frequently due to unappealing packaging. Making the product appealing in generic food containers can be difficult. Food container sleeves, on the other hand, can assist you in doing just that. Having an overall design style that is slightly modified for each specific product will ensure that your customers recognise your products. This also helps them associate your brand with new products you’ve just introduced to the market.
Food Packaging Sleeves Can Make Your Take-Out Business Stand Out
Don’t limit yourself to using custom printed food container sleeves for retail packaging. They are also very beneficial to take-out businesses. Using a sleeve over plastic take-out containers helps to prevent spillage during transportation. It will also improve the unboxing experience and establish a connection with your brand. You want your customers to remember your brand the next time they want to spend time with their family instead of in the kitchen.
How to Design a Cardboard Custom Container Sleeves
Graphic design for custom-shaped packaging can be difficult. A dieline – a template file with the exact size and shape of the printed product – would be required by a designer. The only way to ensure that all design elements fall into place is to use a packaging sleeve template. When it comes to printing and folding any print product, this is critical.
If you are certain that cardboard food sleeves packaging are the best option for your product, we will gladly assist you in creating the best possible food packaging sleeves. If you’re thinking about different packaging options, check out our custom product packaging page to see what’s available.