Increase the Thrill
By doing this, you build up a marketing force that is prepared to share your content as soon as it becomes available. Use all of the channels at your disposal to connect with them, including email campaigns and widespread social sharing sites to promote music on YouTube
Everyone has a different pre-release plan, but it is imperative to repeatedly alert your audience to the release date in the weeks before to it. There’s always a potential that a sizable portion of your followers either missed or forgot about your initial post. — Remember to remind them!
Ensure that the SEO for your music video is effective.
Promote music on YouTube is adequately optimised is essential to positioning it for optimal discoverability if it is being uploaded on a YouTube channel. This entails ensuring that your video’s Title and Description match, properly classifying and categorising your video, and using an attractive yet truthful thumbnail.
Sharing your music video on all of your social media platforms is essential, as is urging your loved ones to do the same. This should go without saying. To entice people to watch the video and, more crucially, share it with their networks, use intriguing post descriptions and CTAs.
Send a mass email campaign
Although it’s a different, more visible way to share, many musicians don’t use it. Check out our advice on how to create an email list for email marketing if you’re just getting started with one. A video collaboration with other artists can treble your email list, and collecting emails on your artist website is a requirement.
To assist you in the email department, consider holding a fan competition in the form of a meet-and-greet or ticket giveaway. (This will assist in increasing the number of followers on all of your streaming and social media platforms.)
Use the YouTube Musicians Ads programme
You need a Google Adwords account in order to set up your YouTube video as a sponsored advertisement. From there, it will be simple to direct your video to audiences that are comparable to your fan base. One of the best methods to immediately begin racking up those YouTube views and ensure the proper demographics are watching your music video is with paid YouTube ads. Learn more about YouTube Ads for musicians here.
Message Influencers on Social Media
If done correctly, sliding into influencers’ DMs can occasionally have a significant impact. Take a chance and get in touch if you see an influencer supporting music in your genre and you believe they would appreciate your video enough to share it. Due to its straightforward accessibility and capacity for material to become viral faster than most other social networking platforms, Twitter is frequently the best place to spread the word about a music video or song link.
Like anything else, the more time and thought you put into developing a marketing plan for your music video, the more exposure and success you are setting it up for. Every approach will be different, but by incorporating the above-mentioned YouTube promotional strategies into your subsequent plan for the release of a music video, you are certain to experience success. You can relax knowing that you’ve taken all step necessary to achieve your objectives.
A music video is a must for musicians who want to increase interaction with their music, broaden their audience, and monetize their work in an age where video accounts for 47% of all on-demand music consumption worldwide. Fortunately, we’ve teamed up with Rotor Videos to provide musicians top-notch music videos at incredibly low prices. — Start here by clicking.